The Insurance Brokers Association of Alberta (IBAA) is a not-for-profit association representing more than 85% of eligible insurance brokerages within Alberta. IBAA member brokerages are located in 160 communities across the province and employ almost 5,000 Albertans.
We believe that consumers are best served through insurance brokers. Our member brokers are identified by the purple stylized symbol wrapped in a blanket that represents their dedication to insurance consumer protection and trust.
Our association is dedicated to inspiring, enhancing, and empowering insurance brokers.
To be an engaged, innovative association ensuring brokers are the forefront of our industry.
Where We Started
The IBAA started in 1926 as the "Insurance Agents Association of Alberta" (IAAA). The few insurance brokers in business at the time came together to network, discuss common issues, and lobby on behalf of brokers.
What We Do
Work with government representatives and industry stakeholders to ensure the voices and needs of our member brokers and the insurance consumers they represent are being heard on a provincial and national level.
Deliver quality, affordable, and accessible insurance education.
Provide business support, personal benefits, and insurance products designed to strengthen our members’ businesses.